The Content Manager for Creme Global is responsible for creating content that underpins impactful marketing campaigns. This person will create a range of content (blog posts, article, case studies, email campaigns, eBooks, press releases) that makes Creme Global stand out from competitors and position them as a market leader and industry expert.
Extensive experience, typically 7+ yrs., of developing content for marketing teams, newspapers or agencies including omni-channel campaign creation, tailored website content, social media, blogs, infographics, articles, case studies, etc.
Good, creative thinker with an ability to engage and work with technical individuals
Experience writing content that ‘unpacks’ technical material
Writing material that ‘speaks’ to a technical audience and ‘lay’ audience
A commercial mindset with an ability to showcase the value your content brings to the business
Know how to repurpose content for different marketing channels (website, blog, white papers, email marketing, social media)
Know how to write content that can plug into an overall marketing campaign
Know how to seek opportunities for content development, internally and externally
Deliver on-time, all the time, every time
You can write clearly – and ideally, be able to write sales copy and call-to-action
You can edit your work so that it is word and grammar perfect
Ideal – you understand how to write for corporate websites, lead gen pages, landing pages
Ideal – you understand how to optimise content for search marketing
Bachelor’s degree in marketing or related field
A hands-on, driver who is capable of working independently
Good, creative thinker with an ability to use insights from data, research and intuition (and common sense) to inform decisions about content
A proactive approach to content creation
The confidence to talk to internal stakeholders to create great content
An ability to take a critique of work done, reflect on this and improve
A team player with the ability to work well with the management and technical team to prioritise projects
Ability to objectively ask and answer three questions about all content:
What did not work?
What can we do better next time?
And apply these learnings iteratively
A grounded individual who can recognise the importance of contextual inputs for balanced decision-making
Ideal – an understanding of the marketing processes that drive B2B marketing and sales.
Contract type: Part Time
Location: Ireland / Remote
Salary: DOE, negotiable