Creme Care is our unique software tool for consumer analysis and safety assessment of personal care and cosmetic products.
Aggregate Exposure from Real Consumer Data
Creme Care is our unique software tool for consumer analysis and safety assessment of personal care and cosmetic products. We have detailed data on product use for tens of thousands of consumers across the USA and Europe. For each consumer, we know what products are being used, when they are being used, and how often. With this powerful information, Creme Care allows you to test what impact the addition of cosmetic ingredients has on consumers; including:
- Functional ingredients
Analyse Exposure from
- Dermal absorption
How it Works
The software includes several models to account for exposure from all routes; dermal, ingestion and inhalation. There are detailed consumption data for 25 common products ranging from air care to personal care and cosmetics. This data was compiled from the world’s largest survey ever to be used in exposure safety assessment analysis. The data is run through accepted exposure models (example shown) to generate the daily aggregate exposure to each individual in the survey. A distribution of exposures per unit bodyweight or per unit surface area is produced allowing the calculation of a range of population exposure statistics to conduct safety assessments.
The exposure to the representative population is presented with simple statistics in an intuitive graphical user interface. The wizards take the analyst through each step of the exposure assessment procedure with illustrative graphics and instructions (example shown).
Furthermore, the Aggregate Exposure Modelling software incorporates a feature to allow analysts to assess the impact of novel products. This new Custom Products feature allows scientists and innovators to assess the exposure contribution of new products that may not even be on the market and for which no habits and practices data is available. This allows you to analyse aggregate exposure from both existing products on the market and new product(s).
Optimisation of ingredients
A new product feature allows you to enter a maximum exposure level and then allow the software to optimise the concentrations of an ingredient such that the concentrations do not cause exposure greater than the specified maximum exposure level.
The results of safety assessments are viewed in an easy-to-understand reporting system. You can view the results in the forms of raw statistics or as a graph such as a bar chart (see example), box-and-whisker plot or pie chart. The exposure by product or by body product application site can be chosen as well as the exposure type/route. The results of your assessment can also be downloaded as a report which can be saved, copied and shared.
Like many of our other software systems, Creme Care is powered by the latest in Cloud Computing technologies. This means we can run as many exposure assessments as required, all at the same time – delivering accurate results as quickly as possible. Data sets and assessments results are securely stored on our cloud servers, meaning you can access them from anywhere; and making research collaboration very easy.
I have been using Creme Global Software for many years as part of my work related to risk assessment of chemicals in food. Over the years my demands on the software have changed and increased, and the Creme Global team have always gone to great lengths to accommodate my requirements and provide technical support when needed. I have no hesitation in recommending Creme Global to anyone interested in modelling exposure scenarios.
Christina Tlustos, Food Safety Authority of Ireland
Creme allows us to react rapidly and efficiently in a safety crisis thus protecting our customers and Unilever’s reputation.