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All Models Are Not Born Equal – Empirical vs. Mechanistic Models
One of the most valuable applications for mathematical or scientific models is to be able to accurately predict the future. In the absence of a crystal ball, how you go about that depends on what you want to predict, and on what you already know.

Sugar in food affects texture, appearance and flavour balance – that’s why reducing it is tricky
Food and beverage manufacturers are looking for ways to reduce sugar in their products as excessive dietary intakes of sugar are related to adverse health effects.

Creme Global team making an impact globally
As part of the PROTECT Education and Outreach program, two of the Creme team visited two schools in Laxmipuram village, in the Andhra Pradesh State

Balancing Sweetness: A How-to Guide
When it comes to beverages, the reformulation challenge is notably simpler, as the sweetness of the sugars can be replaced with far smaller quantities of sweeteners which delivers the desired calorie reduction.

Future of Food Safety – Talks from Creme Global
Cronan McNamara, CEO, Creme GlobalAI and Predictive Modelling in the Food Industry.What Can It Do for You?IAFP 2021, Wednesday, 28 April 2021 Brendan Ring, Commercial

A Revolution In Preventive Food Safety
“Each year – Unsafe food causes 600 million cases of foodborne diseases and 420 000 deaths.” World Health Organisation

Using AI for a Safer Factory
Food safety and consumer health are of utmost importance for the food industry. But even with so many controls in place, foodborne illness can still occur. New approaches are required to enable companies to take a more preventative approach to food safety. So why are companies turning to AI to solve this challenge?

AI – The Time is Now
The benefit and power of Artificial Intelligence (AI) has been discussed for years. However, recent challenges in the food industry have accelerated it’s implementation. AI is now part of the food industry revolution, and it’s here to stay.

Dietary Intake Assessments – When Experience Counts
The US based NCI created a method to estimate the usual or habitual amount of food, or nutrients eaten by populations, known as the NCI method.

Condensation: The Hidden Enemy of Food Safety?
Microbes are ubiquitous in nature. Their prevalence and spread – even with sanitisation procedures – is evident in food production environments. But what about condensation? Could this be just as big an enemy?

AI and Food – What can it do for you?
Creme Global Head of Data Modelling and Statistics, John O’Brien, offered his insights for the discussion paper ‘AI & Predictive Analytics for Food Risk Prevention’, published as part of the EU-funded digital transformation initiative called Big Data Grapes.

Healthy ♥ Chocolate
Before your inbox gets filled with heart emojis and other love related imagery ahead of Valentine’s Day, now is the perfect time to consider what you’re doing to keep your real heart healthy.

Raising COVID-19 Resilience Using Health Boosting Ingredients
As the COVID-19 pandemic continues to put a strain on our lives, people are forced to change everyday habits to remain healthy. One positive outcome is that healthy living is now top priority, and people are actively looking to find ways to boost their immune system through exercise and diet.

Rapid digital transformation happening in food supply
COVID-19 has accelerated digital transformation of the food production chain across the globe.

Latest NHANES data and the right tools to understand it
Properly harnessing available data requires innovative and validated solutions that circumvent hype and buzzwords and instead focus on using advanced data access, analytics and predictive modelling harmoniously. Such solutions can then be used to underpin important safety and risk assessment decisions made by the industry and governments.